Clarity score
Menu fix68/100
- Too many items compete for attention
- Hard-to-scan section walls
- Weak visual hierarchy
- Inconsistent descriptions
Top recommendation
Streamline categories and highlight 6–8 signature items.
Menu audit
Find out what your menu is costing you.
Gordon reads your existing menu the way a menu strategist would — hierarchy, language, pricing presentation, digital consistency — and hands you the findings plus a complete redesign.
Clarity
54/100
Sound familiar?
Menus fail quietly.
Guests rarely complain about a confusing menu. They just order safer, spend less, and take longer to decide. The symptoms show up everywhere except the menu itself.
What we score
Three lenses on one menu.
Upsell potential
High impact76/100
- High-margin items underperforming
- Add-ons and pairings never prompted
- Premium placements unused
Top recommendation
Add chef’s picks and pairings where guests actually decide.
Digital consistency
Opportunity54/100
- Outdated online menu
- Prices differ between print and web
- Low mobile readability
Top recommendation
Publish one consistent, mobile-readable menu with accurate prices.
Straight from a report
What a finding actually looks like.
Finding 07 · Menu languageConfidence: high
“Nine of your twelve entrées are described by their ingredient list alone. Nothing tells a guest why to choose one over another.”
- Evidence
- Menu PDF, “Mains” and “From the Grill” — nine items match the pattern [protein] + [sides] with no preparation, provenance, or texture cues.
- Recommendation
- Rewrite your three best sellers to lead with preparation and provenance. The redesign includes the rewritten descriptions, clearly marked as proposed changes.
Simple pricing
The whole audit, one price.
One-time purchase
$149
One restaurant · one menu · no subscription
- Full menu performance report — web and PDF
- Complete AI-generated menu redesign — web preview and print-ready PDF
- Verification checklist for items, prices, and claims before printing
- One fact-correction regeneration included
You see a free preview of your audit before you pay.
Questions
Before you start.
Is this a subscription?
No. The audit is a one-time $149 purchase. You get the full report, the redesigned menu, and one fact-correction regeneration — and that’s it. No recurring charges.
What do I need to provide?
Your existing menu — a PDF, a photo, or your website — plus answers to a few short questions about your restaurant, your guests, and your goals.
When do I pay?
After you see a free preview. Gordon generates a limited preview of your audit first, so you can judge the quality before spending anything.
What if the audit gets a fact wrong?
You review every extracted item and price before anything is final, and one fact-correction regeneration is included with your purchase.
Will this guarantee higher sales?
No, and be wary of anyone who says otherwise. Gordon gives you evidence-backed recommendations and a professional redesign — decision support, not a revenue guarantee.
My restaurant doesn’t have a menu yet. Can I still use Gordon?
Phase one of Gordon works from an existing menu. If you have a working item list — even a rough one — start with that and Gordon will rebuild the design around it.